Howl Records has been established to showcase the music of what we consider to be the best unsigned songwriters currently without a platform for their music.
The label is the natural consequence of the Howl Open-Mic nights which we have established over the last couple of years and from which came the idea to provide an outlet for the artists and their songs to be heard.
Having gained local and national airplay with debut single Never Had To Try, Howl now release The Pickwicks' second single I'll Abide By What You Decide. The song, described by Time Out as “a fantastic 21st century Rock n’ Roll song”, will feature in the Personal ‘Juegos’ advertising campaign across South America throughout the summer and autumn.
The Pickwicks write songs on guitars. Sometimes they're acoustic, and sometimes electric. Some of the songs are fast, others slower. You might hear a piano. Maybe some drums, but not always. Or a glockenspiel. There might be one person singing, or five.
The point is that they think writing lots of songs in the same vein, which don't differ very much in sound or content, is boring. So they try to vary what they do and how they do it and make listening to them as much fun as being a music fan can be.
Their principal influences are The Stone Roses, The Rolling Stones, Bob Dylan, Atlantic/Stax and other old soul, the Happy Mondays/Black Grape, film scores and The Pogues, to name only a few (along with a lifelong love of old country music, but only the most real, of course).
I like your songs - Billy Bragg
This sounds great — we really like it! - BBC Manchester
Second single I'll Abide By What You Decide out now on Howl Records.
First single Never Had To Try available here.